www.marketing-doctor.co.uk

Have we all been bored to tears by stuffy, suited and booted, standing around the edges like at a school disco networking?

I have found one that is totally different. It's fun. It works. The networking is huge. It takes the "work" out of networking.I'm even getting up at 6 am every morning and looking forward to meeting people at the end of a 90 minute drive.

www.4networking.biz

You can join as a visitor to 3 meetings, choosing from over 200 active groups. 

Its a fantastic concept executed with humour and style. And it delivers business for attendees.

My top tip of the year!

I am a big believer that small things can go a long way.

Equally, when first impressions count, small things done badly can go a long way to ruining your reputation.

I recently received a prospecting letter from a fairly substantial recruitment company that we have used before who gave great service and a great candidate.

However their prospecting letter was printed on the flimsiest of paper (it was almost see through), the logo was distorted and pixelated beyond recognition, colours were wishy washy, there were punctuation erros, the copy was poor, the font was difficult to read and there was no personalisation. Despite the fact they knew me (and my name was on the envelope). I thought everyone had heard of mail merge nowadays?

 If I hadn't known them I would never have wanted to call them up and give them my business.  Knowing them, Im just asking what they think they are doing??!

When first impressions take just 15 seconds before we ... Read more